by Technical Support | May 21, 2025 | AI, Blog, Brand Audit, Website Content
We’re in a time period where AI is everywhere — phone calls, inboxes, behind landing pages, and emails. It’s helping scale reach while saving time like never before. But in the rush to systematize, many founders and marketers are forgetting the one thing that truly...
by K. James | Jan 14, 2025 | Blog, Content Writing, Website Content
EXCITED ABOUT YOUR BUSINESS? TELL ME WHY! As Dale Carnegie famously pointed out in How to Win Friends and Influence People, we all love to talk about ourselves. Talking about our passions and achievements can be incredibly energizing. For business owners, this...
by K. James | Jan 8, 2025 | Blog, Brand Audit, Content Planning, Website Content
AI in Content Marketing: The Human Factor Ok, ok! Another blog about AI. But in the content business, AI is the biggest thing on everybody’s mind, and I think it will be for a while. Artificial Intelligence (AI) is revolutionizing the way businesses approach content...
by K. James | May 9, 2023 | Blog, Content Planning, Content Writing, Website Content
Content planning doesn’t have to be complicated. Here are some practical tips for preparing content that drives new leads and sales for your business. Attracting new customers to your business is a vital, ongoing activity. But the first step in “attracting” is...
by K. James | Feb 15, 2023 | Blog, Content Writing, Website Content
As a small business owner, you may find it difficult to come up with ideas for your business blog on a weekly or monthly basis. However, by understanding your audience and having a clear purpose for your blog, you will find it easier to stay inspired. This, in turn,...
by K. James | Oct 17, 2022 | Blog, Content Planning, Content Writing, Website Content
Puzzled with how sales and marketing copy differ, and when to use either of the two? I’ll tell you everything you need to know to 5X your brand strategy. Sales and marketing copywriting tend to get talked about interchangeably, but they have notable differences. Make...