by The Allyson Group | May 4, 2020 | Blog, News & Events
ORIGINAL CONTENT WRITING FOR WEBSITES AND BLOGS The Allyson Group shifted to a 100% content writing focus in 2020. Our core product is now original content writing for websites and blogs. We also, for the first time, offer content planning as a separate product! We...
by The Allyson Group | Apr 19, 2020 | Blog
I want to make a point about brand integrity and the inherent difficulties of doing business – and why you have to be aggressive about managing your brand online. I will do it by way of this little story: The guy who sold me this Kirby Heritage II vacuum cleaner...
by The Allyson Group | Apr 14, 2020 | Blog
Give Your Brand an Upgrade with Professional Content WritingMany business owners don’t realize how dramatically professional content writing can elevate a brand on websites, blogs, and in social media. They know that looking bad online could exert a drag on their...
by The Allyson Group | Mar 12, 2020 | Blog, Content Planning, Content Writing
Use “Evergreen” Content to Anchor Your Small Business WebsiteWhat is Evergreen Content?”Evergreen” is a lofty-sounding phrase for a simple concept. Evergreen content on your business website, like the evergreen trees that retain their leaves year-round, is...
by The Allyson Group | Feb 21, 2020 | Blog
MA MARGARET’S HOUSE IN REEDVILLE, VIRGINIA PAMPERS YOU WITH SOUTHERN HOSPITALITY AT ITS FINEST I have to rave a little bit about Ma Margaret’s House. This pretty bed and breakfast inn in Reedville, Virginia is run by former restaurant entrepreneur Alva Jackson. It is...
by The Allyson Group | Feb 5, 2020 | Blog
Content Marketing and SEO Success Lots of people know more about content marketing than I do. I am likely to quote some of them here. I am a content writer. My work fits into the web of elements that, together, add up to search engine optimization (SEO). It is used in...
