by K. James | Mar 26, 2025 | Blog, Brand Audit, Content Planning
Contrary to popular opinion, networking goes far beyond exchanging cards at fancy business conferences—and your network is more than the people you meet at those events. It includes everyone you know, from past and present employers, employees, clients, and colleagues...
by K. James | Mar 4, 2025 | Blog, Content Planning, Content Writing
Words create reality. They shape our relationships, our businesses, and the way we engage with the world. In a digital-first landscape, where communication happens across screens long before handshakes, language isn’t just important—it’s foundational. If you’ve ever...
by K. James | Feb 28, 2025 | Content Planning, Content Writing
When Jay Conrad Levinson introduced the concept of guerrilla marketing in 1984, he envisioned a bold, unconventional approach that allowed small businesses to compete with larger competitors without massive advertising budgets. By 1987, the term had fully taken root,...
by K. James | Feb 10, 2025 | Blog, Content Planning, Content Writing
Learn the different ways of finding useful AI training for yourself and your organization. Leveraging AI’s full potential opens endless business possibilities! AI is a highly useful tool that is here to stay. It is essential to develop a deep understanding of how it...
by K. James | Jan 8, 2025 | Blog, Brand Audit, Content Planning, Website Content
AI in Content Marketing: The Human Factor Ok, ok! Another blog about AI. But in the content business, AI is the biggest thing on everybody’s mind, and I think it will be for a while. Artificial Intelligence (AI) is revolutionizing the way businesses approach content...
by K. James | Oct 15, 2024 | Blog, Content Planning
Is creating print materials for your team members still a good thing, despite the modern ways businesses now routinely manage internal communications? Print materials were the standard in employee communications for a very long time. Manuals. Pamphlets. Benefits...
